Guest Talks and Company Visits in Jan 2024

Guest Talks and Company Visits in Jan 2024

The second semester officially began on 8 January 2024. MScMCE students and the Programme team had a splendid January with a series of guest talks and company visits during the classes of MKTG7180 Seminars in Contemporary Marketing Issues in Creative Economies. We were truly honored to have the opportunity to meet our esteemed guest speakers and organization partners. We are immensely grateful for their unwavering support and valuable insights!  

9 January 2024

Guest Talk: Marketing Communication and branding in creative industries

Guest Speaker: Ms. Erica Siu, Senior Vice President, Sutton Comms

 

Marketing Communication and branding in creative industries
Guest Talk: Marketing Communication and branding in creative industries
12 January 2024 (am session)

Company visit to K11 MUSEA

Guest Speaker: Ms. Iris Lai, General Manager, Marketing, Innovative Department, K11 Concepts Limited

Company visit to K11 MUSEA
Company visit to K11 MUSEA
Company visit to K11 MUSEA
12 January 2024 (pm session)

Guest Talk: Entrepreneurial Marketing

Guest Speaker: Dr. Alex Chung, CEO &Co-founder, AVITA Technologies International Company Limited

 

Guest Talk: Entrepreneurial Marketing
Guest Talk: Entrepreneurial Marketing-Dr. Alex Chung
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16 January 2024

Company visit to The Hong Kong Jockey Club, Kwun Tong Branch

Speaker: Mr. Dennis Hau, Board of Management Executive Director, Customer Strategy, Insights and Innovation, The Hong Kong Jockey Club

 

Company visit to The Hong Kong Jockey Club, Kwun Tong Branch
Company visit to The Hong Kong Jockey Club, Kwun Tong Branch
Company visit to The Hong Kong Jockey Club, Kwun Tong Branch
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19 January 2024

Company visit to Ogilvy Hong Kong

Speaker: Ms. Buji Ng, Group Creative Director / Head of Copy and Ms. Connie Ho, Chief Strategy Officer, Head of Strategy, Brand experience, Asia 

 

Company visit to Ogilvy Hong Kong
Company visit to Ogilvy Hong Kong
Company visit to Ogilvy Hong Kong
Company visit to Ogilvy Hong Kong
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26 January 2024

Guest talk: Green Marketing and Socially Responsible Marketing of a Global Brand

Speaker: Mr. Vincent Leung, Global Head of Digital Brand Marketing, Lenzing Group

Guest talk: Green Marketing and Socially Responsible Marketing of a Global Brand
Guest talk: Green Marketing and Socially Responsible Marketing of a Global Brand
Guest talk: Green Marketing and Socially Responsible Marketing of a Global Brand
Mr. Vincent Leung, Global Head of Digital Brand Marketing, Lenzing Group